Promise Floral-Print Midi Dress

Selfridges Says: While STINE GOYA hails from Copenhagen, the Danish label strays away from the minimalist aesthetic often synonymous with Scandi style. Proof? Take the Promise dress from the brand's latest line-up. Realised from a planet-friendly recycled-polyester blend, the sleeveless style suspends from a gleaming gold-toned chain strap before draping over your frame and revealing a flash of skin at the back. Then, for good measure, it's planted with a garden of bright blooms.

• 50% polyester, 50% recycled polyester
• Ref: R04234725

Danish designer Stine Goya has carved a niche with her colourful rejection of the familiar tropes of tasteful Scandinavian minimalism, underpinned by flattering cuts and high-quality fabrics. Sustainability is an important focus, with the ambition of at least 90% more-sustainable materials across the whole collection.